Softgen

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Privacy Policy

How we collect, use and protect your data.

Last updated 7 June 2026

This policy explains how Clockwise Ltd (“Softgen”, “we”, “us”) handles personal data collected through https://softgen.co.uk. We're committed to handling your data lawfully, fairly and transparently under UK GDPR and the Data Protection Act 2018.

What we collect

We only collect what you give us, and the minimum we need:

  • Project briefs & enquiries: your name, email, company (optional) and the message you send via our forms or by email.
  • Analytics (optional): if analytics is enabled, anonymised usage data such as pages viewed and approximate region. We do not sell or share this.

How we use it

  • To respond to your enquiry and prepare a plan, price and timeline.
  • To communicate with you about a potential or active project.
  • To improve our website and services.

Our legal basis is your consent when you submit a form, and our legitimate interest in responding to business enquiries.

Who we share it with

We use a small number of trusted processors to run the site and respond to you:

  • Email delivery (e.g. Resend) — to send and receive enquiry emails.
  • Hosting (e.g. Railway) — to serve the website.
  • Analytics (optional, e.g. Google Analytics) — only if enabled.

We never sell your personal data.

How long we keep it

We keep enquiry data for as long as needed to respond and, where relevant, for the duration of a project plus a reasonable period for our records. You can ask us to delete it sooner.

Your rights

Under UK GDPR you have the right to access, correct, delete or restrict the processing of your data, and to object or request portability. To exercise any of these, email hello@softgen.co.uk. You also have the right to complain to the UK Information Commissioner's Office (ICO).

Cookies

The site is privacy-first and sets no marketing cookies. See our Cookie Policy for details.

Contact

Questions about this policy? Email hello@softgen.co.uk.